Ten Quotes About Building Great Company Culture

2 min readApr 26, 2022


Want some insights from great leaders to drive home the importance of finding and maintaining the right team for your business?

“True leadership stems from individuality that is honestly and sometimes imperfectly expressed… Leaders should strive for authenticity over perfection.”

– Sheryl Sandberg, COO, Facebook

“Everyone on the team plays an equal role. My role is to create the wave and everyone on our team keeps the wave going.”

– William Wang, Founder, Vizio

“It’s important for us to create a culture of innovation — one that both values and rewards risk.

– Barbara Landes, CFO, PBS

“Our secret weapon for building the best culture is open and honest feedback.”

– Gina Lau, Team Operations, HelloSign

“The way I think about culture is that modern humans have radically changed the way that they work and the way that they live. Companies need to change the way they manage and lead to match the way that modern humans actually work and live.”

– Brian Halligan, CEO, Hubspot

“Over the years we learned that if we asked people to rely on logic and common sense instead of on formal policies, most of the time we would get better results, and at lower cost.”

– Patty McCord, Chief Talent Officer, Netflix

“Culture is simply a shared way of doing something with a passion.”

– Brian Chesky, Co-Founder, CEO, Airbnb

“Customers will never love a company until the employees love it first.”

– Simon Sinek, author, Start with Why

“Hire great people and give them freedom to be awesome.”

– Andrew Mason, Founder, Groupon

“Performance more often comes down to a cultural challenge, rather than simply a technical one.”

– Lara Hogan, Senior Engineering Manager of Performance, Etsy




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